Hi, my name is Saad Inam and I am an Honours Bachelor of Arts graduate from the University of Toronto. I have a huge interest in all things digital marketing, and I enjoy sharing my experience and expertise with the world.
Education
To follow my desires of digital marketing, I took a double major in Business Administration and CCIT (Communication, Culture and Information Technology) at U of T. The amount of knowledge I gained from completing a double major HBA has only strengthened my interest in marketing.
My education does not stop there. I also complete a certificate in Digital Communication at Sheridan College, which provided a strong hands-on approach to all things marketing.
Interests
My interest in digital marketing is a lot like a lifelong obsession. It is rare for me to wake up and start my day without first looking at what is happening in various industries.
When I’m not at work, I am practicing my computer competencies in various software like the Adobe Creative Suite, Microsoft Office, WordPress, and other open source programs.
Career
Consulting
The education and knowledge I gained propelled me into a strong career in marketing. Even before graduating from University of Toronto, I applied myself as a Digital Marketing Consultant for a renewable water company, and an interior designer. The role involved creating branding standards, managing the online corporate presence, and spearheading direct and indirect marketing campaigns.
Consulting for these two companies helped create a stronger base for my Marketing Career. Not many people in the marketing industry have had the opportunity or the courage to consult an established or growing company at the start of their career.
All Things Digital Marketing
Fast forward to 2019, my third year working as a Marketing Coordinator at a Canadian manufacturing company that focuses on providing the best ergonomic office products. The wide range of responsibilities in this role includes managing digital marketing campaigns, Google Adwords, website development and maintenance, organizing and promoting trade show presence and digital content management.
My Site
There is a considerable amount of knowledge that I have gained from my education and experiences, yet my pursuit of knowledge is never-ending. On this website, I will go beyond the basic tutorials or general facts that are presented on other marketing blogs, and share what I have learned, and the tips and tricks I use to become a successful marketer. Follow my blog, and let’s go on this journey of education together!
You can also connect with me on twitter, or drop me an email!